#MAYDAY - Scion Earth
As Icon Media's lead Motion Designer, I was given the rare privilege to design & execute all animations surrounding Sion Earth's #Mayday 2020 campaign, aimed to bring together some of the world's biggest thought leaders, gurus, and celebrities to lead a guided mediation spanning worldwide.
The graphics I put together were used as part of a 20-day campaign to amass a following big enough to meditate and thus uplift the Earth during the rough times of the COVID-19 pandemic.
Icon Media's social campaign aided Sion in bringing in a total of 200,000+ total views to Mayday's livestream event, and 16,000+ followers to their Instagram page.
Some of the most noteworthy celebrities & leaders that took part in this event were: Mike Tyson & Tyson Ranch, Tony Robbins, Akon, Sadhguru, Michael Beckwith, and many, many more.
Designed and Animated by:
Nestor Tomaselli
Sion Earth Organization IG:
Digital Production Agency:
SOCIAL MEDIA PORTRAITS
SOCIAL GRID
